(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start': new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0], j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src= 'https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f); })(window,document,'script','dataLayer','GTM-PLMSBWP');     (function(a,b,c,d){     a='//tags.tiqcdn.com/utag/thunder/goldenstate/prod/utag.js';     b=document;c='script';d=b.createElement(c);d.src=a;d.type='text/java'+c;d.async=true;     a=b.getElementsByTagName(c)[0];a.parentNode.insertBefore(d,a);     })();
(function(d, s, id) { var js, fjs = d.getElementsByTagName(s)[0]; if (d.getElementById(id)) return; js = d.createElement(s); js.id = id; js.src = "//connect.facebook.net/en_US/sdk.js#xfbml=1&version=v2.9&appId=172847629912656"; fjs.parentNode.insertBefore(js, fjs); }(document, 'script', 'facebook-jssdk'));

Your Summertime Drive Down Pacific Coast Highway Finally Has a New Soundtrack

L.A.’s Primaveras are a Psych-Pop Dream.

Multi-instrumentalist James Clifford started Primaveras when he was a student at the University of Southern California back in 2016, and even though you’ve probably never heard of him, he’s received glowing reviews in some of the industry’s most well-read publications (Consequence of Sound, Billboard, Paste), and licensed his tunes to a pair of network TV shows, as well as a little coffee company called Starbucks.

His music is a dreamy mix of disco, psychedelic pop, and the type of Balearic headiness you’d find flowing from the speakers of a Malibu bar on an early summer afternoon. There’s a tinge of ‘80s nostalgia in Clifford’s DNA, but not enough to make the entirety of his catalog seem referential or mired in the past. “Find A Way,” his latest single, will give you the same shivers that Daft Punk’s “Get Lucky” did back in 2013. Give it a spin and read more about Primaveras here. 

Clifford’s forthcoming EP, Anthropometries, will be released August 7, but you can check out their first full-length, 2018’s Echoes in the Well of Being, on Spotify.

More Stories
Arts + Culture, Music + Podcasts

Deserta Drop Second Single, “Save Me,” From Black Aura My Sun

The shoegaze outfit readies their first full-length for January 17.

Experiences

When the Swallowtails Came Back … to San Francisco

A part-time volunteer at San Francisco Botanical Garden nurtures the return of a native butterfly species.

Experiences

Watch California Come Back to Life Post Drought

It may feel hotter than Hades out there, but this under-two-minute video shows just how far we’ve come over the last couple years.